Tuesday, August 3, 2010

FASHION BY THE RULES: Sale Time !!!



August is upon us and the summer is almost half over but on the bright side, it is sale time, and I do mean SALE !!! With the economy being what it is and the retail business being in a less than stellar moment, it is the time to reap the benefits and shop on sale!!! Do not be taken in by 20% off or even 30% off, the real bargains lay in the 50% off and more category and you will find them everywhere. From Old Navy to Nordstrom, from Bergdorf’s to Bealls and every other specialty store you can imagine. The only non-participants or limited participants are the upper end branded stores like Tiffany and Gucci.

The secret to finding the bargains is to be tuned in online and in your local newspapers and to focus on specific items rather than an open ended shop fest. The sale season is ramping into high gear now, the Fall merchandise is already in the stores and back to school is already closer than we care to think. Obviously, retailers are looking for maximum traffic so they will tend to promote sales on weekends, but there are plenty of sales still going on all week long, even unadvertised sales. Don’t be put off by the lack of signage directing you to a sale as there might very well be signage once you get into the store and to your particular department. Do not be taken by the “Take an Additional 20% Off the Sale Price.” This simply means that if an item is already marked down 50%, you are only getting an additional 10% off the original price, do the math.

It has been a very hard time for those of us who love to shop and buy lots of new things but if you have been frugal all season long, now would be a great time to splurge on a few new pieces for what might be more than just 4 more weeks of summer. The things to consider are this ….color, don’t fall for the fad or “it” item of the season, think about will you start off next spring summer with these items, and above all ..DO NOT BUY JUST BECAUSE IT IS CHEAP OR SO MUCH OF A BARGAIN. Keep your sense and wits about you when you bargain shop and again do not wait for the weekends. There are “Flash Sales” online and coupon discounts and shipping discounts, it requires focus on where you like to shop and a routine check of what’s available and that includes HSN or QVC if you are a TV shopper.

Please let all of us know if you have any hints on SALE SHOPPING, watch for me at http://jeffybruce.blogspot.com/ or on Facebook