Burberry spring 2022 men’s

Let’s just call it brand assassination.... oh, wait sorry. There are some pieces that might be construed as a raincoat! It all seems so familiar like we have seen it before and it remains in our collective fashion memory because we just can’t unsee it!

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This atrocity and outright murder of a brand is simply an affront as wearable or appealing or even acceptable as top shelf fashion. Shame on Burberry for allowing this and for Tisci ... the shock and awe moment of Givenchy has left the house and the horse has been beaten to death.

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Where are you wearing it, why are you wearing it, does the so-called audience even come close to affording it and lastly and why oh why would you present this as a heritage brand’s season offering?

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That is all!

KNOCK KNOCK..... Who's there?

 If a designer is looking to decimate a heritage brand this is the collection that might ice the cake!

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In a pandemic era you design these clothes which are stratospherically expensive and as generic as they can be…. let alone not exactly what one might call eye appealing!

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…and if you missed the plaid lining in one raincoat the collection’s name is Burberry… yes that BURBERRY!

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I doubt they will be breaking down the doors to own this stuff as that’s what is it is …. Stuff!

Burberry pre spring/resort 2020

All you fawners and "influencers"  better get out your Depends … and for what reason I am not quite sure other than to laud this collection which really is bipolar or schizophrenic at best. Tisci does prove one object lesson here and that is you cannot be all things to all people no matter how you rationalize it or how you try to explain it away. You can call it all encompassing ...  the collection is as cohesive as oil and water

 

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The collection is unquestionably ageist as there is a dividing line between the ages of who will wear or even look twice at much of it let alone afford it. I find it rather amusing that no one ever addresses the fact that these clothes are astronomically expensive  whether they are a flimsy slip  dress or the new so called “bourgeoisie” which I translate to wearable and possibly yawn inducing.

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The answer is to simply split the men’s and women’s I each into 2 separate collections ... one aimed at the so called millennial and the other for those who can afford whatever else there is to offer.

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Yes, some pretty pieces and some wearable ones to but lost in the drama and the blah blah blah of it all. The images tell the story ... have at it

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Burberry fall 2019

The schizophrenia of Burberry by Ricardo Tisci!!!

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So he started out so quietly in the initial collection and in a way that might have led you to believe that he was going to glorify and exalt the heritage brand in a way that befit the stature of the brand.

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Apparently, during the building of this collection, Tisci went off his meds and all hell broke loose. The men’s clothes are reasonably tame, if not boringly so,  except for one or 3 or 4 off the wall showpieces.

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The women’s however is quite another story that swings from fashion victim city to the hallowed halls of Kohl’s. Yes unquestionably there were some beautiful pieces that were in the vain of Burberry and then he would go totally off the rails with some ugly thrown together crap with flaps flying and feathers or clothes that look like they fell off the page of an old Sears catalog.

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One might say that an edit would have offered the viewer a clearer cut direction for the collection unless there is no clear cut direction and it’s all about what ever sticks to the wall.

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So here is my question... will the client run to the store panting to own some of this or will the clients avoid the brand like the plague. This course does not take into account fashion victims of the world as well as the so called fashion media who are wetting their depends at the very sight of this.