Wednesday, September 11, 2019

Proenza Schouler SPRING 2020


For over 15 years I have been in this conundrum as to why these two designers have been hyped to death and still have yet to develop a signature look or something that is inextricably links their brand to their oeuvre. Yes, Jack McCollough  Lazaro Hernandez  were the it boys who were “blessed” by  Anna  but that blessing seems to be a bit of  a curse if you consider her history of who she has anointed  as “it”  boys… they either get fired, evaporate or just quit.
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So, one more time for Spring 2020 the joy boys have presented a pile of clothes that exhibit more tricky cuts and a lot of who cares. There is no thread of a continuum in the collection just clothes …. More and more clothes. Every season they seem to be shopping for a new customer!
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They have tried Paris, they have been through several backers and consultants and even were misguided enough to open a shop on Madison Avenue and yet they persist. So here is my question…. WHY?
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What exactly is their contribution to the world of fashion other than some more blah blah blah?  
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1 comment:

  1. The first row of looks here above in your review Jeffrey says it all, piled up garments in a hurry to send models on the runway with no idea why ?

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