I can’t see out my window ... the pigs are flying by
blocking the sunlight. This might as well be the case as one of the great
rarities of a season has happened. Hermès, yes that heritage brand, which has
been long known for its scarves, discreet luxury leather goods and their always
understated and chic concept of fashion has taken a giant step. Under the
stewardship of Veronique Nichanian, Hermès has boarded the trend train! The
difference here is that while the route taken might be different, the
destination is still the same ... tu comprends cheri?
Using a series of tonally
subdued but atypical prints which vary from a sort of abstract cubist to a
floral that scarily resembles a Liberty of London print to a faded vintage
wallpaper floral, Ms. Nichanian has massaged the DNA of the brand and presented
it with a new vocabulary, so to speak … pun intended! In essence, the chic of
the collection is there as is that cosmopolitan luxe that Hermès is famous for
but it now shown as a younger hipper and more trend driven selection.
The season is skewed younger in presentation and yet the
clothes would miraculously suit a man of any age as they are not tricked out;
they are straight forward and simply constructed in exquisite fabrics and using a very limited but universal
palette. It wouldn’t be Hermes if there weren’t the amazing croco pieces (
CROCO HOODIE ANYONE? ) and now the
exquisitely crafted suedes in their lighter than air handling. That athletic
footwear trend has even crept in with the Hermes version of a slip on Vans and
once again it is all about the discretion and details. What is also endlessly
appealing and agreeable to the eye is the ease of the collection, for the most
part it is a relaxed silhouette but never sloppy and never overly layered; It
is all very cut and dry and it is never boring.
I actually love the collection a lot but what I miss is the
polish and the slickness that usually accompanied every collection. It might be
attributed to the season and then again it might be a shift in design
direction. We won’t know which till next season!
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